The mission is to become a strategic provider of educational name, image and likeness information, and brand-building strategies for student-athletes. NIL is not one size fits all, and that’s where we believe we can provide value in a market filled with competitors whose primary mission is to connect with high revenue-generating athletes.

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Our strategy is to provide educational material and marketing strategies for all student-athletes providing the same level of attention to all athletes and not just those with the highest earning potential. We believe that every student-athlete can leverage their platform and build a brand that lasts beyond the sport they participate in.